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Inbound Marketing

Tech Stack Updates and Product Releases - 24th July

3 minutes read

When we all shifted to WFH in March, sales emails ramped up by 59% from pre-COVID levels and respons...

Why you still need buyer personas and how to create them
Inbound Marketing

Why you still need buyer personas and how to create them

5 minutes read

What are buyer personas? Buyer personas are a semi-fictional representation of your ideal customer b...

how b2b video marketing can grow your business in 2020
Video

How B2B video marketing can grow your business in 2020

6 minutes read

Let's be honest. 2020 hasn't gone even close to how we thought it would and with the challenges stil...

Video

Improve your video sales & marketing in 5 easy steps

7 minutes read

89% of video marketers say video gives them a good ROI. 83% say it helps them with lead generation. ...

How to start using video for sales, marketing, customer comms and more
Video

How to start using video for sales, marketing & service

4 minutes read

We all love consuming video content, so producing your own is a no-brainer really.

Inbound Marketing customer experience

Can customer service help drive content creation?

3 minutes read

If you're going to be successful with content marketing you need to be consistent with it.

customer experience

How much is poor customer service really costing you?

5 minutes read

Businesses in the UK lose roughly £37bn a year because of bad customer service, according to a repor...

customer experience

What is a Net Promoter Score and how do you use it?

4 minutes read

A Net Promoter Score (NPS) is a key business performance metric from 0 to 10, which can be used to p...

customer experience

Our favourite features in HubSpot Service Hub

4 minutes read

We all know how useful HubSpot is for our marketing and sales.

customer experience

Customer service strategy KPIs you should focus on

5 minutes read

Whenever we talk about marketing and sales it doesn’t take long before we start talking about Key Pe...

An interview with with Josh King from EMC3

How to beat virtual event fatigue. An interview with emc3's Josh King

6 minutes read

customer experience

Customer service tools and software you can use today

3 minutes read

Wouldn't it be great if you could read your customers' minds.

customer experience

You can't afford not to invest in customer service

4 minutes read

I can't count the amount of times I have said to myself 'I'm never using that company again, their s...

Sales Enablement

Is your sales process broken? Let's find out

3 minutes read

Did you know that salespeople spend just a third of their day talking to prospects?

HubSpot customer experience

Is customer satisfaction the forgotten growth strategy?

8 minutes read

Every business talks about getting new leads. We spend months devising strategies for lead generatio...

Inbound Marketing

Tech Stack Updates and Product Releases - 26th June

3 minutes read

Togetherness & community are right up there when it comes to happiness at work. But how are you ...

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