HubSpot for recruitment agencies.
Attract candidates & clients. Offer value. Convert.
There’s no shortage of recruitment and staffing solutions on the market for you. But, you need to be sure that the CRM platform you choose accommodates your processes, goals, and is built to scale with you.
We've created a customer journey-focused guide to help your sellers, marketers, and recruiters achieve great results.
What's in this guide
Traditional methods of sourcing candidates and engaging clients are becoming less effective, and there is a need for a more strategic, data-driven, and technology-enabled approach. This guide explores how HubSpot’s Customer Platform can be a valuable tool for staffing and recruitment firms to navigate this changing landscape.
HubSpot Solutions
HubSpot's platform offers a range of tools to support staffing and recruitment firms: The Smart CRM, Content Hub, Marketing Hub, Sales Hub and Service Hub. In this guide, we cover the core features that help you manage the recruitment process.
Strategic Approaches Across the Customer
This guide emphasises the importance of a strategic approach to recruitment, using HubSpot's tools to enhance the entire customer journey, from initial contact to long-term relationship management.
Core Integrations for Staffing and Recruitment
The guide highlights the importance of integrating HubSpot with other key systems like your ATS, Contract Software, and Contact Centre to streamline processes and ensure data consistency.
From | To |
Creating company content | Creating high-value content unique to candidates and clients |
Job seekers and companies apply and submit roles on a one-off basis | Continuing the conversation and promoting repeat visitors |
No-fit candidates | Determine lead quality before running outbound campaigns |
Cold-calling | Sending the right roles when the timing and fit is right |
Limited knowledge about your organisation | Forming relationships and establishing credibility |
Drive Growth with an AI-Powered Smart CRM.
HubSpot offers a suite of tools that drive growth for staffing and recruitment firms by streamlining processes, improving engagement, and enabling data-driven decision-making.
- Create a strategic, personalised approach to managing the entire candidate and client journey.
- Create and manage high-quality content such as blog posts and case studies, leveraging AI for content optimisation and data-driven insights.
- Build a database of qualified leads, automate lead nurturing, and send targeted emails
- Simplify the management of large candidate databases with advanced data enrichment, tailored pipelines, and AI-powered prospecting.
- Manage interactions with both candidates and clients, ensuring a positive experience
HubSpot for Scaling Recruitment Firms
Improve credibility as an agency
Move beyond traditional sourcing methods. Start improving organic candidate and client generation when you have a complete view and can share educational content through personalised distribution methods.
Build a high-quality pipeline
Establish credibility and Increase engagement rates. Create a strategy using the HubSpot tools to power your team with a pipeline of candidates and clients that are interested in moving forward with a recruitment agency.
Segment candidates & clients
Build authentic relationships with your candidates and clients. Lists can be automatically populated to map candidates and clients according to specific criteria. Segmentation buys back time for your team and ensures you reach out at the right moment.
Create a single source of truth
HubSpot offers extensive integrations and APIs that ensure you can create a unified view of your candidates and clients directly in your CRM. As a result, you can deliver multi-channel experiences and track journeys, all from one unified platform.
What can HubSpot do for Recruitment Agencies
Recruitment agencies can significantly benefit from using HubSpot by strategically enhancing each stage of the candidate and client journey, from initial engagement to long-term relationship management. HubSpot's platform offers a suite of tools designed to attract, convert, and manage both candidates and clients effectively
Find out how in the free guide.
Your free guide is waiting for you
Who we’ve worked with
Integrating your recruitment tech stack.
Case Study: Phaidon International
Phaidon International needed an advanced CRM and data structure that could provide accurate and actionable data.
Phaidon International worked closely with us to optimise HubSpot and connect the CRM platform to Mercury. This helped facilitate growth by giving the company clarity on its data and processes as well as automating repetitive tasks.
Integrations we've done
You might also like
Delight candidates & clients
Attract relevant, qualified and genuinely interested leads
Recruitment is a hugely personal sector that relies on creative relationship building, effective lead management and a healthy dose of multi-tasking.